The HP Academy is your opportunity to start your career at a leading technology company. Successful program participants will be given an opportunity to join HP.
The HP Barcelona Site is the place to start your career in a dynamic, innovative and multicultural environment. Hosting the Global headquarters for WW Large Format Printing and 3D MultiJet Fusion Business and EMEA headquarters for the Graphics Solutions Business.
Do you want to work on an international, multidisciplinary team that has worldwide responsibility?
Job description
Support the development and creation of marketing assets as defined in the marketing strategy & customer journey for new product launches.
Responsibilities
Work closely with the Marketing Strategy & Planning and the Creative & Campaign teams to develop and deliver NPI marketing assets in order to support a successful product launch. These assets range from customer facing messaging – value proposition, key selling points and copy blocks - to demand generation assets – key visuals, emailing’s, web banners and social posts - to product landing pages on hp.com, event assets and sales tools – brochures, telesales scripts and selling against materials.
Align with internal stakeholders – Product Managers, country marketing teams and legal departments - to assure messaging and assets are truthful to the products’ key attributes, are legally substantiated and resonate with target customers in target in impacted countries
Requirements, skills
Ideal candidates should be highly creative and customer centric, be insights-driven, have good project management and communication skills, and have the capacity to influence our global business partners on the strategic intent of each product launch and the amount of marketing assets needed for each launch.
Adaptability to quickly react to last minute changes and used to meeting deadlines.
Proactive, organized and strong attention to detail.
Used to work in a multinational environment either at school or at work.
Native English or fluency is required.
Education and Experience Required
Degree in Marketing Management, Brand Management, Digital Marketing or Social Media Marketing.
2-3 years’ work experience in Digital and Online Marketing, ideally in a multi-national company.
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