Social Media Specialist en Madrid

At ING we are looking for a Social Media Specialist

At ING we are looking for a talented and enthusiastic Social Media Specialist to join our Social Media Team of CoE Brand Experience.

The responsibility of this team is supporting the entire content and social media strategy and our way of working is passionate and honest.

Your key responsibilities:

As a Social Media Specialist you will:

• Help in the definition and execution of the (mainly) non-commercial content strategy.
• Define useful and attractive audiovisual content for our different communication channels.
• Create content schedules.
• Coordinate content production and management with external partners.
• Prepare reports and monitoring reports and results.
• Coordinate and assist the team of community managers.
• Participate in the design and management of crisis communication plans.
• Develop brand campaigns on social networks.
• Review and validate content, both textual and audiovisual.
• Translate insights from business tribes into pieces of content relevant to our audiences, both clients and non-clients.
• Creation of briefings for creative teams and agencies, preparation of feedback and iterations.
• Align paid media strategy to reach social media objectives.

What are we looking for?

Want to know if this job is made for you? These are some of the qualities that we value the most for this role. And if the shoe fits… don’t hesitate to apply!

• Strategic vision: understanding the business, knowing the marketing priorities, being able to align marketing projects with the bank’s objectives, and knowing how to prioritize campaigns and content that generate the most value.
• Knowledge and interest in different social networks, staying up-to-date with trends and opportunities.
• Data-driven: ability to follow and analyse metrics (business performance, campaign performance, brand metrics etc.). Analytical mindset, transforming data into actionable information.
• Clear and effective communication skills: you must be able to communicate effectively with stakeholders (tribes, marketing team, leadership team, etc.), ensuring everyone is aligned with the strategy.
• Knowledge of marketing, communication, and branding: you should have a sharp communication criteria, as well as knowledge of owned and paid media formats and opportunities to ensure maximum impact of each campaign based on business objectives and priorities.
• Strategic thinking, ability to detect opportunities. Creative thinking in search of differential and disruptive solutions.
• Adaptability and flexibility: being able to respond to change.
• Knowledge and handling of agile methodology principles and values.
• Proactivity, innovation and resolution.
• Team player
• Agency management.
• Excellent oral and written English skills. Ability to work on an international level.
• Highly organized and detailed approach.

What do we offer?

The time you spend at work, the challenges you face or the lessons you get are very important, but… What about your personal life? At ING we want your work to fulfill you in every way, and that is why we take care of even the smallest details.

Check out what is waiting for you!

Be flexible my friend.

Our model is all about flexibility and accountability. Keeping both our customers and our colleagues needs in mind, you determine together which days you work at home and which you come to ING MAD to offer your best self. Do your thing.

Restaurant card.

So that thinking about what to have for lunch doesn’t take up your time or your cravings.

Our house will be your home.

In our offices you can find electric mobility solutions, doctor, hairdresser, gym, The Good Service (to help you with your errands) and much more!

Health insurance.

For you and all your family (spouse/partner and children).

Life insurance.

We help you protect what matters most to you.

Flexible remuneration.

In addition, you will enjoy our flexible remuneration model, through a more tax-advantaged way, you will be able to access other services such as nursery, transport card, training aids…

Free company shuttle.

It doesn't matter where you live. We have 6 routes (North, Central, South, A5, A42 and A6) to get you to our ING office in Madrid comfortably.

Banking benefits.

Special loans with more beneficial conditions.

Special mortgage conditions after 6 months working at the bank.

And you can benefit from our pension plan after 1 month with us!

More vitality and more belonging

360º care of the employee (physical, mental, social connection & purpose).

Physiotherapy service on site.

Runners club with your own trainer.

Clinics with professional, world-class athletes.

Gympass service.

Employee Networks: Rainbow Lions (LGBTQI+) & Leonas.

Get to know Us

We are a team of more than 1600 people sharing one idea: doing our bit in helping our clients create a better future for themselves, by providing them with the tools they need to get where they want to go.

A fully online bank where technology, innovation, simplicity and transparency are the main ingredients, and the first one to work with agile methodologies.

And although we are based in Spain, we are lucky to work in an international bank with presence in more than 40 countries.

We are proud to have a diverse team and we are committed to continue developing a culture of Diversity, Inclusion and Belonging to foster a culture of collaboration and innovation that represents all collectives in the society.

And even though we look orange on the outside, we are green on the inside. Our ambition in Sustainability is Empowering (y)our Sustainability journey. We are embarking on our path, for us, but we are also there for when our clients decide to embark on this journey.

Making things happen, helping others be successful, always being one step ahead—that’s our DNA. If you look at yourself in the mirror and your reflection matches our way of being and working…we are looking forward to meeting you!